The Role of Podcasts in Digital Marketing Strategies

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Before the appearance of Google Discover, Google acted only reactively. That is, the user writes the keyword in the search engine and the links are presented in the SERPs as a response. But what is Discover on Google? It is an extra service that Google offers in addition to the one mentioned. With Google Discover the search engine improves peoples experience through active and predictive behavior. It anticipates the search intention, suggesting content that is very similar to users. New call to action . How does Google Discover work? With this feed ,


Google becomes much more than an exploration tool, as it manages to provide new Mexico Phone Number Data practices when it comes to discovering content. But how does this happen? Lets see how Google Discover works. To begin with, you should be clear that Google Discover is only available on mobile devices. From them, this functionality can be accessed in several ways. Through the browser, at the google URL. From the Google app, both on iOS and Android. On some devices, simply swipe to one side on the home screen to access it.





Within the lower menu, a tab called Discover will appear, which is represented by an asterisk. To scroll through the content proposed by Google, simply slide between the cards that appear, which are made up of an image, the main section, the title, the publication date and the source. When a user taps on one of those cards, they will be directed to the content page. The content shown in this feed is usually current, a few hours or days old. For this reason, news abounds on Google Discover. Even so, since what prevails is the users interest, Google could also show older content if it makes sense to the user.